|The student's design #1|
|The student's design #2|
And then the interesting story is that when I showed these designs to a colleague, she actually had a different opinion about them (compared with other designs that I think are not great). This reflects how subjective and unreliable performance assessment based on product analysis could sometimes become. While I cannot assert that my assessment is more justified, I can imagine how much efforts and thoughts this student put into these extremely well-conceived and polished designs (look how perfectly symmetric they are). This cannot be possibly the results of some random actions. A negative assessment might not do justice to this student's designs.
Which is why I had to invent the process analytics, an assessment technique that aims to provide more comprehensive, more trustworthy evaluation of students' entire design processes, not just on the final looks of the products and the evaluator's personal taste.